Central Employment are delighted to be working a leading B2B Digital Marketing Agency, specialists in working with the Financial Services sector, providing bespoke SEO, Content and Socal Media. 

Due to exciting growth ambitions, we are seeking a highly skilled Social Media Manager to join our team, bringing their expertise to a key area in our growing business. 

Your role will involve working within the account management team, alongside our account managers, to deliver market-leading social media services to our interesting, dynamic clients.

Key Responsibilities

? Develop and implement a comprehensive multi-platform social media strategy tailored for financial services clients to increase audience size, engagement, and brand presence

? Collaborating with the design and content teams, produce and manage engaging content, including articles, blogs, videos, photos, and other multimedia, to inspire interaction and interest. Writing will be a part of your role.

?  Experience with outreach campaigns, especially via LinkedIn,

?  Analyse social media usage data to assess the effectiveness of campaigns, identify trends, and adjust strategies for optimal
performance.

? You will have the opportunity to work directly with our clients, building lasting relationships.

? Monitor, manage, and moderate communities across social media platforms, ensuring a positive and active presence.

? Engage with audiences by responding to posts, discussions, and customer feedback promptly and professionally.

?  Oversee the budget allocated for social media campaigns, ensuring expenditures remain within budgetary limits and achieving the best ROI.

? Monitor and manage the brand’s reputation across social platforms, addressing negative reviews or comments in a professional and strategic manner.

? Keep up to date with social media trends and platform updates, providing insights and recommendations relevant to the company’s marketing activities.

? Present results, data analysis, and recommendations to senior leadership, highlighting successes and areas for improvement.

Experience required: 

? Circa 3 years of experience in social media management, being able to
demonstrate the ability to quickly adapt to and understand the financial services
industry.

? Expertise in LinkedIn, as the platform most used by our market, alongside proficiency across major social media platforms (e.g., Facebook, Instagram, X). Familiarity with newer platforms like TikTok and Snapchat is advantageous.

? Worked within an agency setting 

? A willingness to leverage AI

? A passion for social media, with experience in both organic and paid strategies.

? Proven track record of managing and growing online communities, ensuring active and positive engagement.

? Strong expertise in personal branding and all aspects of social media success,
including content creation, process management, and audience growth.

? Ability to strategise, manage processes, write, edit, proofread, and report on
campaign performance.

? Excellent written and verbal communication skills, with the ability to collaborate within a team and engage directly with clients when necessary.

? Strong multitasking and organisational skills, with the ability to work under pressure and manage multiple projects simultaneously.