City of London job
Client Details
Industry renowned legal practice based in the City of London. Clients range from some of the world’s largest multi-national corporations to private individuals. We act for a significant number of charities, housing associations and Regulators. Over the past few years the firm has grown significantly and now have approximately over 300 employees and a growing international reach.
Description
This role sits within the Marketing and Business Development Department, and reports into the Head of Marketing. The team are a closely knit, hardworking team dealing with a full spectrum of tasks including tenders, bids, proposals, seminars, events, digital marketing, PR, responsible business, and marketing.
Job Purpose:
The ideal candidate will possess strong management skills and a background in legal marketing. This role will involve direct support to the Head of Marketing in shaping and executing the overall marketing strategy.
Main Duties and Responsibilities:
* Develop and execute comprehensive marketing campaigns to promote the firm’s services and brand, in alignment with the overall firm strategy and in line with budgets.
* Lead, mentor, and develop a team of three direct reports, fostering a culture of collaboration and continuous improvement.
* Ensure brand consistency marketing materials, including brochures, presentations, and digital content.
* Manage the firm’s online presence, including website updates, SEO optimisation, and social media engagement.
* Coordinate and promote events, seminars, and webinars to enhance client relationships and attract new business.
* Conduct market research to identify opportunities for growth.
* Monitor and report on the effectiveness of marketing campaigns, using insights to refine strategies and inform the Head of Marketing.
* Take an active role of delivery of firmwide Marketing projects.
*Provide regular reporting on key performance indicators (KPIs) for senior management, highlighting campaign performance and areas for improvement.
*Manage the marketing budget and track expenditures.
*Work closely with the Business Development team to facilitate cross-departmental communication to ensure alignment on marketing initiatives.
Profile
*Degree in Marketing, Communications, or a related field
*5+ years of marketing experience, with a focus on the legal industry preferred.
*Proven track record of developing successful marketing campaigns.
*Strong management and leadership skills, with experience in mentoring and developing teams.
*Digital Marketing experience.
*Excellent analytical skills, particularly in tracking and reporting on KPIs.
*Proficiency in marketing software and tools (e.g., CRM systems, email marketing platforms, social media management tools).
Job Offer
*A competitive salary in the range of £50,000 - £60,000 per annum.
*A unique opportunity to work in the vibrant city of London.
*The chance to work with a dedicated and talented team in a reputable legal firm.
*Generous holiday leave.
*A positive and supportive company culture.
We encourage all suitable candidates to apply for this unique Marketing Manager opportunity in London and look forward to reviewing your application.