SENIOR MARKETING ANALYST- LONDON
UP TO £70,000
THE COMPANY
This is an opportunity for an advanced Analyst to drive outcomes at a global business. SQL and modelling in Python/R required.
THE ROLE
The successful Senior Marketing Analyst responsibilities will include:
*Build and deploy predictive models to forecast marketing campaign outcomes, supporting both marketing and finance teams in decision-making
*Conduct advanced correlation analysis, what-if scenarios, and other predictive techniques to optimize marketing spend and campaign performance
*Analyse diverse datasets synced to their data warehouse, leveraging SQL, Python or R expertise
*Translate marketing requirements into actionable insights, providing a comprehensive 360° view of customer touchpoints and journeys
*Develop and manage Power BI dashboards to present results clearly to non-technical stakeholders, ensuring accessibility and understanding
YOUR SKILLS AND EXPERIENCE
The successful Senior Marketing Analyst will have the following skills and experience:
*Proficient in SQL, with experience using statistical analysis such as Python or R
*Strong knowledge of predictive analytics and modelling, with a proven track record of driving commercial outcomes
*Exceptional ability to align data insights with business objectives, delivering value across marketing and finance teams
THE BENEFITS
The successful Senior Marketing Analyst will receive a salary of up to £70,000, plus an array of additional benefits.
HOW TO APPLY:
Please register your interest by sending your CV to Harry Mincer via the apply link below.