This growing marketing team are looking to add a CRM Manager to their fantastic team!
Client Details
My client is a growing organisation that offers educational programs during the summer for teenagers.
Description
As the CRM Manager you will have the following responsibilities:
*Devise, develop and implement the CRM strategy to drive conversion, loyalty and revenue growth through our email, SMS and Direct Mail channels
*Identify, create and analyse segmentation of customers
*Employ segmentation and personalisation tactics, to ensure all customer communications are targeted, personalised and relevant
*Map customer journeys by analysing user touch points and with this data, maximise commercial opportunities
*Own the email, SMS and Direct Mail marketing calendar.
Profile
The successful CRM Manager will have the following experience/skills:
*Demonstrable experience in a similar CRM role - including technical expertise and experience working with marketing automation
*Excellent communication skills
*Commercial acumen
*Experience with customer journeys, segmentation etc
*The ability to lead and develop a small team
*Experience within the education sector is not required, but a passion to work in the sector is a must!
Job Offer
The successful candidate will receive a competitive package and the opportunity to join a growing team.
Oxford based - hybrid working (3 days office, 2 from home).