Copy and Content Manager
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- England,West Midlands,Warwickshire
- full-time
- Competitive salary
Job Description:
Are you a talented wordsmith with a passion for crafting compelling narratives?
Policy by Murray are delighted to be working with The British Association of Landscape Industries (BALI), who are looking for a creative Copy and Content Manager to join their dynamic marketing team.
About the Role:
As the Copy and Content Manager you will work as part of the Marketing team to execute the business’s marketing strategy by creating clear and engaging copy for internal and external communications, and campaigns aimed at different stakeholder audiences.
You will be responsible for defining and maintaining the brand’s tone of voice, partnering with Head of Marketing and Communications, Head of Membership, and the Head of Policy and Public Affairs to ensure that all communications are of high quality and consistent across the organisation.
What You’ll Do:
*Craft compelling messaging that strategically supports the Association’s objectives, effectively connecting with members, potential members, and key industry stakeholders while maintaining a consistent brand representation
*Develop comprehensive industry knowledge by collaborating with colleagues, members, and other stakeholders to ensure technically precise and engaging communications across all channels
*Create diverse content across multiple communication platforms in close collaboration with the marketing team, including managing the quarterly ’Landscape News’ journal and developing a strategic press release calendar
*Proactively support cross-departmental initiatives by editing and proofreading copy, staying current with storytelling techniques, and attending industry events to represent the Association’s interests and enhance communication standards
*Maintain a professional and distinctive tone of voice, continuously updating marketing communication materials and ensuring all content meets current organisational guidelines and industry best practices
About You:
Strong writing skills is king for this role. You must be a skilled content copywriter with a keen understanding of the diverse needs of your audiences and a genuine passion for storytelling. It is also expected that you will be able to disseminate technical language into digestible prose.
Highly organised, proactive, and personable, you thrive in collaborative environments and are eager to support the marketing, membership, and policy departments with attendance at events.
Those who have worked in horticulture, construction, landscaping, or other green industries will find the most similarity in this sector, Plus, your knowledge will help shape a flourishing future for the sector!
Why join BALI?
The British Association of Landscape Industries (BALI), champions excellence in UK landscaping. It supports members with training, accreditation, and industry standards while connecting clients with trusted professionals. Dedicated to innovation and sustainability, BALI raises the profile of landscaping and fosters a thriving, professional industry across the UK.
At BALI, they don’t just talk about the future - they help build it. Join them to lead bold initiatives, influence change, and work with an inspiring network of professionals passionate about creating better landscapes for all.
Practical details:
*Salary: negotiable, and dependent on experience
*Contract type: full-time, permanent
*Working type: hybrid from their office at Stoneleigh Park, Kenilworth with 1-2 days a week from home,
*Applicants must have the right to work in the UK
Deadline for applications is 23:59 on Thursday 2nd January. No cover letter is required, but please ensure you have highlighted all relevant experience on your CV.
Both Murray McIntosh and BALI are proud to be equal opportunities employers. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability or age.
Policy by Murray are delighted to be working with The British Association of Landscape Industries (BALI), who are looking for a creative Copy and Content Manager to join their dynamic marketing team.
About the Role:
As the Copy and Content Manager you will work as part of the Marketing team to execute the business’s marketing strategy by creating clear and engaging copy for internal and external communications, and campaigns aimed at different stakeholder audiences.
You will be responsible for defining and maintaining the brand’s tone of voice, partnering with Head of Marketing and Communications, Head of Membership, and the Head of Policy and Public Affairs to ensure that all communications are of high quality and consistent across the organisation.
What You’ll Do:
*Craft compelling messaging that strategically supports the Association’s objectives, effectively connecting with members, potential members, and key industry stakeholders while maintaining a consistent brand representation
*Develop comprehensive industry knowledge by collaborating with colleagues, members, and other stakeholders to ensure technically precise and engaging communications across all channels
*Create diverse content across multiple communication platforms in close collaboration with the marketing team, including managing the quarterly ’Landscape News’ journal and developing a strategic press release calendar
*Proactively support cross-departmental initiatives by editing and proofreading copy, staying current with storytelling techniques, and attending industry events to represent the Association’s interests and enhance communication standards
*Maintain a professional and distinctive tone of voice, continuously updating marketing communication materials and ensuring all content meets current organisational guidelines and industry best practices
About You:
Strong writing skills is king for this role. You must be a skilled content copywriter with a keen understanding of the diverse needs of your audiences and a genuine passion for storytelling. It is also expected that you will be able to disseminate technical language into digestible prose.
Highly organised, proactive, and personable, you thrive in collaborative environments and are eager to support the marketing, membership, and policy departments with attendance at events.
Those who have worked in horticulture, construction, landscaping, or other green industries will find the most similarity in this sector, Plus, your knowledge will help shape a flourishing future for the sector!
Why join BALI?
The British Association of Landscape Industries (BALI), champions excellence in UK landscaping. It supports members with training, accreditation, and industry standards while connecting clients with trusted professionals. Dedicated to innovation and sustainability, BALI raises the profile of landscaping and fosters a thriving, professional industry across the UK.
At BALI, they don’t just talk about the future - they help build it. Join them to lead bold initiatives, influence change, and work with an inspiring network of professionals passionate about creating better landscapes for all.
Practical details:
*Salary: negotiable, and dependent on experience
*Contract type: full-time, permanent
*Working type: hybrid from their office at Stoneleigh Park, Kenilworth with 1-2 days a week from home,
*Applicants must have the right to work in the UK
Deadline for applications is 23:59 on Thursday 2nd January. No cover letter is required, but please ensure you have highlighted all relevant experience on your CV.
Both Murray McIntosh and BALI are proud to be equal opportunities employers. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability or age.
Job number 1828793