Job Title: Product Growth Marketing Manager 
Location: London, Central St Giles (3 days onsite)
Rate: £48.08 per hour 
Duration: 7 months PAYE

Responsibilities
Under the direction of the Manager, the role will involve:
Media Planning & Strategy
•    Serve as the primary client contact for managing large-scale, complex media planning.
•    Partner with global Media teams to ensure scalable strategies.
•    Lead multiple media agencies, prioritizing workflow and elevating agency performance.
•    Collaborate across teams to ensure high-quality content and campaigns that align with brand and voice.
Marketing Strategy & Implementation
•    Develop and implement marketing strategies to drive business results across social, on-network, and off-network media channels.
•    Lead the creation, execution, and analysis of social media content, social selling programs, and employee leadership activation.
•    Develop and implement marketing communication strategies to enhance media and public amplification.
•    Design and execute internal and external promotional plans in collaboration with growth, content, and design teams.
Analytics & Performance Tracking
•    Identify marketing opportunities by analyzing data and developing audience insights.
•    Track and report on campaign ROI using CRM or project management tools.
•    Work closely with the sales team to maximize campaign impact.
Inclusion & Leadership
•    Champion equitable and inclusive behaviors across all systems, ensuring a collaborative and supportive work environment.
•    Serve as a diversity change agent, advocating for inclusive processes and cultural shifts.
•    Provide thought leadership and develop industry standards for advertising and strategic marketing initiatives.
•    Foster an environment of psychological safety where diverse perspectives thrive.
Project & Vendor Management
•    Manage relationships with vendors and venues, including contract negotiations, AV planning, and event logistics.
•    Collaborate with senior leadership to develop project strategies aligned with business objectives.
•    Spearhead new virtual and physical experiences in partnership with marketing teams.
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Skills, Experience & Education
Core Competencies
•    Communication Skills – Strong ability to communicate effectively across various audiences and formats.
•    Consumer Behavior – Understanding of key audience needs and behavioral trends.
•    Creativity – Ability to bring a vision to life and provide constructive creative feedback.
•    Data Analysis & Synthesis – Ability to analyze data, generate solutions, and evaluate outcomes to enhance marketing strategies.
•    Growth Strategy – Knowledge of strategies to increase market share while balancing short-term earnings with long-term growth.
•    Influencer Marketing – Expertise in engaging influential figures to expand brand exposure.
•    Media & Placement Strategy – Strong understanding of media strategy and content distribution across various channels.
•    Negotiation Skills – Ability to lead favorable deals, resolve challenges, and determine when to walk away from non-viable agreements.
•    Project Management – Strong organizational skills to prioritize tasks effectively and recognize when additional support is needed.
•    Search Engine Optimization (SEO) – Ability to optimize web pages and content for discoverability and improved search rankings.
•    Social Media Strategy – Understanding of community engagement, brand promotion, and digital networking.
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